Monthly Archives: October 2018

Yahoo!’s Earnings and the Future of Display Ads

Yahoo!’s Earnings and the Future of Display Ads

Investors were upset that Yahoo! Inc.’s (YHOO) quarterly results showed a sharp drop in display advertising revenue. And, based on its forecasts, that will not get any better soon. The Yahoo! trouble is not an isolated case. Display rates have started to collapse across the industry, making a chance for Internet advertising to expand as fast as it has over the past decade impossible. That represents trouble for tens of thousands of businesses.

Yahoo!’s revenue fell 7% in the second quarter compared to last year, drifting down to $1.22 billion. Wall St. focused mostly on one comment:

Iconic Brands That Just Vanished

GAAP display revenue was $472 million for the second quarter of 2013, a 12 percent decrease compared to $535 million for the second quarter of 2012.

At the same time, there was no evidence that Yahoo!’s audience fell, so the yield from the average display ad fell considerably.

Yahoo! holds a special place among America’s Internet companies. In the United States, according to research firm comScore, it had a monthly audience of unique visitor that was above 192.9 million in May. That put it a very close second to Google Inc.’s (GOOG), which was 193.5 million. Because of its huge size, the trends set by Yahoo! almost certainly represent those of most of the balance of the industry.

States That Drink the Most Beer

The bane of display advertising today is that so many Web properties have decided to stake their futures on content delivered on small devices, which include, primarily, smartphones. All of the evidence indicates that advertisers will pay less for messages they post on these smaller screens. Actually, the amount marketers will pay for this content environment is much, much less than for traditional display ads that appear on personal computers (PCs). In an attempt to chase the online content audience as it migrates away from PCs, Internet companies have badly damaged future revenue prospects. The trouble is that people will watch content on smaller screens whether online content sites like it or not.

Most experts hope that falling display ad rates can be offset by the increase in video content on the Internet. Advertisers will pay a great deal more for video ads than display ads. So, there is a rush to create this sort of programming. But the likelihood that video can balance the drop in display rates appears unlikely.

Beyond Google’s YouTube, the amount of video posted on the Internet by large content companies is relatively small. In May, Google sites had 154.4 million unique video viewers, driven almost exclusively by YouTube. These visitors spent an average of 437 minutes on Google sites in May. After that, video viewership at other sites drops very sharply. For example, Microsoft Corp. (MSFT) sites had 45.2 million unique video viewers in May. The average time these viewers spent watching video on Microsoft sites was only 36.9 minutes, barely more than a half-hour TV show.

Internet advertising may remain at current levels in terms of volume, but the monetary yield from these ads likely will never return.

Buy Superior Quality Sports Equipment Online At Affordable Prices

Buy Superior Quality Sports Equipment Online At Affordable Prices

With booming Internet world, everything has become portal oriented. This however has also become one of the best ways to sell and buy a lot of things. Amongst products ranging from clothing to medicines, online shopping for sports and fitness equipment is also rising by the day. There are innumerable sports and fitness equipment vendors trying to establish themselves as brands on web portals and build a strong customer base. Moreover, only the capable few achieve their goals and build a strong customer base worldwide. Some of the sports and fitness equipment that can be easily purchased online include treadmills, dumbbells, footballs, cricket kits, basketball and volley balls and not to miss lawn and table tennis rackets to name just a few amongst a variety of others.

Test for their Genuine Being

Although, it is hard to check for the genuine nature of products bought online, but if bought from popular and reliable websites, this wont be a problematic thing to solve. To keep all such worries aside follow some points that may prove to be useful in this direction:

1.Always buy sports goods or fitness equipment from well-known and genuine sports stores for a greater and valuable credibility.

2.Each and every product should have guarantee of replacement or at least few free servicing in case of fitness related equipment.

3.Well-known and popular web portals always take care of budget of products they are selling to their customers. Thus, prices are kept affordable for individual pockets so that customers dont feel hassled while any stuff.

4.Check for the websites shipment and payment policy in order to keep away from any kind of thefts and frauds.

Even Biggies in Sports World Approach Online Sports Equipment Portal for Convenience Sake

Purchasing sports and fitness equipment online is always a convenient way to fulfill your desire for playing sports or exercising on fitness machines at home. So, keeping this fact in mind, explore a wide variety of them online and shop for the doorstep delivery at home or office wherever you choose to receive them.

Products are genuine and are shipped safely and securely at your doorstep without any delay in the delivery. Nevertheless, for any discrepancy in any of the sports and fitness equipment bought online, money back and return policy is offered by almost every such portal selling these goods to their customers across nations.

Westchester Health Care Center Is A Cost Effective Way To Get Better Treatment

Westchester Health Care Center Is A Cost Effective Way To Get Better Treatment

With increasing numbers of difficulties in ones normal lifestyle, people have been coming across heavy costs for health care. The hospitalization cost for serious accidents or critical illness is beyond that and tends to involve huge amount than that. Today, it has become bit difficult for middle class people to afford the expense of medical care as it has increased a lot with the time. It also keeps many people away from visiting doctors even when they are ill. Furthermore, under the scenarios when people have minor health problem, they dont visit any doctor. And, to overcome such problems, people are looking for reliable health care center for their health maintenance. It is comparatively affordable than the hospital expenses.

Health care service in Westchester is provided at much affordable prices which provide world-class treatment to the people based on their health condition. The advantage of visiting Westchester health care center is that they provide variety of treatments like massage, rehab, nutrition and stress management. It also serves the basic requirements of people who have been going through health maintenance, recovery from trauma and lifestyle changes. The best part about this health center is that it provides medical care to the people on the basis of their requirements as they dont force people to go for those treatments that might not cure them, but could fill pockets of the doctors.

It is also called as the Family Health Care Center Westchester as it caters to the problems of every member of a family. For instance, it also provides medical treatments to the children with the special and unique approaches. Most importantly, these health centers are equipped with well-trained professionals in a range of massage and therapy methods.

The treatment method provided by these health care zones does not leave any kind of negative effect as it is professional done by a licensed specialist. The treatment is of world-class and tends to support you until you get well. The mainstream medicine treatments sound too expensive in front of Westchester health care center. The health care centers prove safe in terms of both treatment and medicine provided.

Thanks to the increasing popularity of Internet that has opened the doors for reputable and reliable health care centers to present themselves to the patients who are really in need and provide them with the most sophisticated and world-class treatment at affordable prices. So, make the most of it and approach the best center to get the best treatment for a better and healthier treatment.

How To Reduce Gap Auto Insurance Premiums

How To Reduce Gap Auto Insurance Premiums

Gap insurance auto coverage is a necessity only if the following two conditions are present:

1. You finance the purchase of a new or used auto.

2. You make a down payment of under 20%.

And in a case where you take advantage of one of the numerous 0 down/60 month lending offers you definitely want gap protection.

Nevertheless even when you do require gap insurance, it’s just necessary for as long as the outstanding loan balance exceeds the actual cash value of your car or truck. Usually what this means is a period of 21/2 to 3 years. So by the end of the 3rd year of installments the loan balance on your vehicle should be close to the cash value of your car or truck.

At this time the gap insurance could be terminated; but only if it was initially bought as a rider to a comprehensive policy sold by an insurance provider.

If, on the other hand, you purchase gap vehicle insurance protection from a auto dealer it cannot be terminated because you make a one time, up front payment.

Another significant difference between buying gap insurance from an insurance company or dealership is cost. Gap insurance coverage purchased using a auto dealer could cost varying from $500 – $700, while the same coverage bought through an insurance company will add only 5 or 6% to the price of your collision coverage, or about $30 annually.

So if your loan balance and the cash value of your automobile achieve parity within three years as suggested above, you’ll have paid out a total of approximately $90 for gap protection as opposed to hundreds of dollars more for coverage from a auto dealer.

Now, as if $30 a year wasnt affordable enough, it is possible to trim this amount even more. Since the cost of gap auto coverage is a percentage of the cost of comprehensive coverage, the less you pay for comprehensive collision coverage, the less you will pay for gap.

This provides a win, win scenario for each new car owner in need of gap insurance; especially if you have the time to evaluate a number of quotes from insurance carriers currently fighting for your business on television.

Ford Falcon-XR8 from Macarthur Automotive

Ford Falcon-XR8 from Macarthur Automotive

Ford Australia just launched their all new Ford Falcon XR8 presenting new exterior and interior architectures and designs, all-new front suspension, advanced power trains, more torque, and most importantly, an improved fuel economy as well as a functional and efficient safety package.

The Ford Falcon XR8 has some similarities with the XR6 Turbo. The only difference is with the engine and with the signature power bulge. The modern Boss 290 5.4-liter four valve V8 engine boosts the XR8, not to mention its engine being complemented by a new exhaust systemthe Semi Active Muffler (SAM). The SAM gives out an unmatched, sporty V8 exhaust note, while it delivers a better kind of interior environment.

Strictly speaking in pure visual terms, the interiors of Ford Falcon XR8 have a classic look that is highlighted by soft blue night-time dashboard lighting and splashes of chrome. The stereo also is now better compared to previous makes. A six-disc MP3-compatible CD changer is matched to an eight-speaker 150W amplifier and subwoofer package, giving out a great solid sound all through out the vehicle.

When it comes to riding or driving the Ford Falcon XR8, despite its bulk at the front end, the XR8 seems to be more balanced than Ford GTs speed. You can pretty much accelerate pleasantly with XR8 since its only highlighted by smooth changes in the ZF 6-speed automatic gearbox. In addition, XR8s sequential sports shift is also handy since it anticipates and monitor whatever driving style you have which can sometimes let you stay in a low gear for a longer time.

The Ford Falcon XR8 is the very first Australian built car to garner a five star safety rating from the Australasian New Car Assessment Program, also known as ANCAP. It scored 34.6 out of 37 points and received five stars for passengers safety which prove that Ford Falcon XR8 can be one of the safest cars ever made.

If you are interested and may want to buy a Ford Falcon XR8, Macarthur Automotive can give you tips and can guide you in getting the best deal for a Ford Falcon XR8.

The Macarthur Automotive is not just another motor dealership in Australia. The staff of Macarthur Automotive is very dedicated to the community and its people. Roots of integrity run deep! A local business with integrity and honesty is where it all starts. Adding to that our well-equipped dealerships, highly trained, friendly and knowledgeable staff that stand behind their work and you have the Macarthur Automotive.

They operate 8 franchises in the Macarthur automotive including: Ford Campbelltown and Narellan, Chrysler, Jeep, Dodge, Honda, Suzuki, Kia and Mercedes Benz. And not to mention their quality pre-owned vehicles.

Adobe’s Kuler beta site resurrects photo-color picker

Adobe’s Kuler beta site resurrects photo-color picker

Adobe Systems has launched a beta version to try out changes to its color-picker Kuler service, including the restoration of an earlier feature to extract dominant colors from photos.

Kuler lets people assemble quintets of colors into a color scheme that’s saved into their own archive; people can browse others’ schemes as well. The colors can be imported into Adobe’s Illustrator software, too.

The photo tool is available by loading the new Kuler beta site. Adobe said Monday it’s seeking feedback on the changes, which it may or may not keep. Adobe also provided an option to use a less obtrusive color wheel and to shrink borders around colors so designers can better judge how they look together.

Kuler is useful, though hardly a heavyweight app like Photoshop or After Effects. But it’s interesting to watch since it’s got new-era online, collaborative, and social aspects that seem to be a priority for Adobe as it tries to convince skeptics that its $50-per-month Creative Cloud subscription is more than just a new way to pay for the old Creative Suitesoftware.

When Adobe cut over to its Creative Cloud subscription program, it introduced an iOS app that also can pick a color scheme from a photo.

Adobe once had a Kuler app for Android, but scrapped it and is channeling its resources toward the Kuler Web interface at present.

In response to a request for a Kuler Android app, an Adobe staff member had this to say:

While the iOS app and the discontinued Android app do have similar capabilities, they are actually quite a bit different. We have found that people use tablets and mobile phones very differently. So, we created the iPhone app with a different focus in mind — which translated to different features, UI, and interactions.

We have also found the tasks most people wanted to accomplish with Kuler, on a tablet device, are very similar to the tasks people undertake with the Kuler website. So, we’ve invested a lot of time and effort into updating the site to embrace the latest Web standards (also announced at MAX). And, it should work really well on Android and iOS tablets. We look forward to getting these updates in the hands of users to hear what they think.

We understand there are many Android phone users who may find an app like the Kuler iPhone app useful, and we’ll monitor demand for that over time.

In my tests on a Nexus 7 tablet, I was able to use the normal Kuler site, but the photo upload and color-wheel shrinking features had some problems. I could use photos I took on the spot and from the photo gallery, but imports from Google+ galleries, Dropbox, and Google Drive failed. Worse, the color wheel for picking colors by hand didn’t work with my touch screen.

HP Intros New Entry-Level Workstation, Pro Monitors

HP Intros New Entry-Level Workstation, Pro Monitors

HP today released an update to its entry-level workstations along with a slew of new IPS Gen 2 professional grade displays.

The new HP Z230 Workstation, unveiled at the Siggraph show in Aneheim, Calif., brings professional quad-core workstations to the $999 price point. The new Z22i, Z23i, and Z24i IPS displays, meanwhile, bring wider viewing angles and power savings to the professional graphics, architecture, and engineering user.

The Z22i, Z23i, and Z24i IPS Gen 2 displays are professional grade, offering 95 to 99 percent coverage of the sRGB color space and increased color accuracy compared to previous LCD TN panels. IPS Gen 2 also offers wider viewing angles, both horizontally and vertically.

Sized at 21.5 inches (Z22i) and 23 inches (Z23i), the two smaller monitors feature a 1,920-by-1,080 (1080p) full HD 16:9 resolution. Both feature a wide range of brightness adjustments, DisplayPort, DVI, and VGA inputs, 4-way pivot/tilt, and a built-in USB 2.0 hub for your keyboard and tablet digitizer.

The 24-inch Z24i adds a 1,920-by-1,200 (16:10) resolution for workers who need more desktop real estate for toolbars and the like. The Z24i also has wide brightness adjustment, and extra niceties like a carry handle and cable management.

All these displays are Energy Star and EPEAT Gold compliant. They are available today for $239 (Z22i), $259 (Z23i), and $399 (Z24i)

The entry-level HP Z230 workstation comes in small and compact tower form factors, depending on how much expansion your professional users need. The Z230 is built around the latest Intel Xeon E3 v3 and 4th-generation Intel Core processors. The Xeon-powered models feature integrated Intel HD Graphics P4600 for professional applications, as well as options for 2D multi-display graphics cards from Nvidia and entry to high-end 3D graphics cards from AMD and Nvidia.

Systems with discrete graphics cards will be able to support up to six simultaneous displays. Multiple Hard drive and SSD options can give users speed, capacity, or both. Depending on configuration, Z230 workstations can fulfill various ISV certification needs, including high-end 3D professional graphics, ECC or non-ECC memory, and professional grade CPU requirements. HP has promised a two-year (2013-2015) platform life cycle, so you can be assured of buying new pre-qualified systems for the next two years.

The HP Z230 workstation starts at $999 for a quad core powered system, and will be available worldwide this August.

Home Invasion Crime Statistics

Home Invasion Crime Statistics

It would appear that one of the main targets for this terrible and dangerous crime is people who are elderly or physically disabled. Criminals who commit home invasions often target the weak and unprepared. They often use a weapon such as a knife or other cutting instruments to intimidate or even assault their victims.

Home Invasion statistics report that the crime is on the rise. People typically think of a home invasion as a robbery or a burglary. While in most cases this is the intended crime to be committed, in several cases home invasions occurs with the intent to commit a rape, an assault or even a murder. Money and expensive belongings may be the motivation behind most break-ins, but sometimes it is a secondary intention of criminals. Because the reasons, methods and intentions of home invasions are so varied it can be difficult to define reliable statistics on the crime. According to a report by the United States Department of Justice, 38% of assaults and 60% of rapes occur in the home during an invasion.

There are some startling statistics and facts about home invasion in the United States. It is estimated that in the U.S. at least one property related crime occurs every three seconds. In the United States there were over 3,600,000 each year between 1994 and 2005. Statistics Canada reported over 289,200 per year in the last five years. Statistically there are over 8000 reported home invasions each and every day across North America. These are just the facts for the crimes which are actually defined as home invasions. There are many burglaries and thefts which occur under different circumstances which do not fall directly into that category of a home invasion for one reason or another.

Typically, criminals convicted of home invasions or porerty related offences indicate that they see residential homes as viable alternatives to robbing a bank or a convenience store. The reason for this is because of more and more businesses using high tech security systems on their business properties. It is becoming harder and harder for criminals to pull off robberies of business properties, leading them to target private residences instead.9 out of 10 convicted criminals who have committed home invasions have said that they would not attempt to break into a home with a home security system installed. Violent crime is on the rise in North America, and it is estimated that 1 out of every 5 homes are just as likely to experience a robbery as they are to have a fire or carbon monoxide poisoning. Having a home security system installed makes your home three times less likely to be targeted by burglars.

Big Nerdy Glasses Are in the Fashion

Big Nerdy Glasses Are in the Fashion

Are big nerdy glasses in the fashion? Absolutely yes. A lot of guys have been wearing big nerdy glasses in these days, especially over-weight people. Normally, over-weight people are seen with more humors. With big nerdy glasses, over-weight guys seem to be more charmful. Some girls talk about marry down to someone who is fat. But fat guys actually take that as a compliment. Being fat means bigger love and treasure for pretty girls, unlike skinny guys. And wearing big nerd glasses don’t mean dull. It is a new kind of fashion that we embrace as quickly as possible. We are living in a fashion world. And we are very proud of our choices for a fashion look. >

Big nerdy glasses are about styles. Imagine you drive several girls home and talk about anything in the car. While you keep big nerdy glasses on, people listen to you as well as pay attention to your fashion taste. It is a fashion that we cannot miss out. Even when we are called nerdy by others. We can also enjoy it because we are scholars. Big nerdy glasses go away with fancy cars, elegant meals, pretty girls and rap music. Everything goes along with big nerdy glasses. It is sure rock time for big nerdy glasses.

Looking at big stars, how many celebrities have you seen for wearing big nerdy glasses? Quite a lot. Now glasses represent much more than just a good look. It is something we call fashion, taste and characters. Different glasses represent various kinds of characters and pursuits. Big nerdy glasses are those which sell you off for being positive, free and energetic about your life. Also remember, there is a very unique sense of aura lying in those thick and black frames. A kind of thickness, power and coolness are conveyed to anyone who sees it. Is it bravo to wear big nerdy glasses?

Default Author Bio: Firmoo.com is the fastest growing online community selling affordable yet high quality cheap glasses, saftey glasses and other eyewear. Firmoo’s return and refund policy makes your purchase with Firmoo risk-free. Be sure to get your eyeglasses ready.

The Benefits Of Small Business Search Engines

The Benefits Of Small Business Search Engines

Plowing through endless piles of websites is something that most people do not want to do, especially when they have a specific product in mind. In order to eliminate some of the stress, individuals should use small business search engines. What are the benefits of using a site such as Feedster for your shopping needs?

It’s No Nonsense
Sometimes, when you are using other search engines, you wind up with a bunch of scams and phony websites shown on your page. Through small business search engines, the information presented takes you right to the source. No useless junk sits in your way, which allows you to find what you are looking for in no time.

A Brief Preview
Another issue that occurs is when you have no idea what specifically a website is about. By using small business search engines, you’ll see a little snippet under the link to the site. As a result, you, and other consumers, will have a sneak preview as to what the content of the website is about. Instead of clicking on ten different sites only to find out they do not meet your needs, you’ll be able to immediately choose the best site for you.

Connecting with the Seller
Major businesses and companies are often difficult entities with which to communicate. Fortunately, such search engines literally bring you right to the source. When you want to buy a product from a small business, you have the added benefit of receiving personalized attention. Maybe you see something on the site that you like but have an idea as to how it can be customized to suit your specific needs. You need not wonder for long. The sites presented to you on this search engine generally provide much ease for the customer to business communications.

It’s Simple
Fancy and flashy are words to which some people flock. However, when it comes to websites and search engines, most individuals want something that is easy to read and navigate. This search engine lays all of the results out in a simple format. Ads are not flying out in front of the user’s line of vision, and annoying pop-ups are not causing the website to become convoluted.

Essentially, small business search engines are an easy and helpful way for consumers to find the products that they need and to navigate the websites without any sort of difficulty.